megan sullivan beenblossom
creative director
Southwest Visa Rewards Card - More Vacations. Less Staycations.
Idea – Develop campaign to promote Southwest Visa Card using "2 FREE FLIGHTS" promotion with card acceptance.
Challenge – Breaking through a competitive rewards credit card market with a compelling offer and easy apply and approval process to acquire new customers.
Client – Visa – working as consultant with New Control, a Merkle company.
Role – Concepts, art direction, design and production for outdoor, publication and digital promotion
