Idea – Create an impactful video series to celebrate Catholic Schools Week and send to parents, schools and supporters.
Challenge – With more than 200 schools in the city and a limited budget, we needed to make videos feel like they represented all children in the archdiocese, both in showing the diverse student bodies of Cook and Lake counties including being sensitive to socio-economic differences.
Client – Archdiocese of Chicago, Office of Catholic Schools
Role – Contracted video team to go to 5 locations throughout city. Filmed variety of grade levels, classroom and extracurricular activities to tell stories of Leadership, Values and Thanks within school system. Collaborated on writing of scripts, directing and producing of series.